About Me

I think in stories.
I build in systems.

I'm Ayush Yaduvanshi — a Brand Growth Strategist based in Gurugram. I started my career understanding customer behavior and communication. As I moved into digital marketing and e-commerce, I became increasingly focused on one question: what separates products that sell from brands that scale?

Today I work across brand strategy, consumer research, website experiences, marketplaces, and growth systems to help D2C brands create stronger customer journeys and sustainable growth. I've scaled 8 brands, grown revenues by 28%, reduced CAC by 18%, and built digital systems that compound over time.

Gurugram, India
Ayush Yaduvanshi
The Journey

From curiosity
to craft.

2020 – 2022
Marketing Intern, Techom Systems
Australia · Remote
Drove a 25% increase in organic traffic and 10% more inbound leads through SEO, content planning, and website development.
2022 – 2023
BBA, University of Lucknow
IMS · Lucknow
Studied Marketing and Marketing Research. Graduated as a U-16 National Level Football Winner and Council Member of the Year.
2023 – 2024
Customer Service Executive, Wipro
Gurugram
Resolved enterprise support for Wells Fargo, ExxonMobil, and Bank of Montreal. Held a 96% CSAT and cut ticket resolution time by 12%.
Feb – Jun 2025
Freelance Digital Marketer, Social Surze
Remote
Hit an 11.88% peak CTR and drove CPC down to ₹3.98 through rigorous Meta Ads management and A/B creative testing.
Jul 2025 – Now
Brand & Product Growth Executive, Koozo Commerce
Gurugram
Scaling 8 D2C brands: 28% revenue growth, 3.5x ROAS, 45% traffic growth, 40% marketplace order volume growth, 18% CAC reduction.
What I'm Good At

Skills built in
the field, not a classroom.

01
Brand Strategy
Positioning & Narrative
02
Consumer Psychology
Research & Insight
03
Creative Direction
Voice & Visuals
04
Performance Marketing
Paid Media
05
Website Strategy & Architecture
Journey & CRO
06
Content Systems
Scale & Repeatability
07
Marketplace Operations
Amazon · Blinkit
08
AI-Powered Execution
Research & Ops
Toolkit

The platforms
I work with.

Google AdsMeta Ads ManagerGoogle AnalyticsShopifyAmazonBlinkitClaude AIGPTGeminiLovableNotebook LMCanvaGoogle SheetsPomelli

Ready to build
something worth talking about?

Start a Project →